Basic Metrics
Basic metrics are available to all Timeblu users, including those on the free plan. These foundational numbers help you track your business at a glance.
Available Basic Metrics
Total Clients
The total number of clients in your database.
What it shows:
- Count of all client records
- Includes active and inactive clients
- Does not include deleted clients
Why it matters:
- Track client base growth
- Monitor approach to plan limits (Free: 20)
- Measure client acquisition
Sessions This Month
Total sessions scheduled in the current calendar month.
What it shows:
- All sessions in current month
- Includes all statuses (pending, confirmed, cancelled)
- Counts completed sessions too
Why it matters:
- Track monthly activity
- Monitor approach to limits (Free: 15/month)
- Compare month-over-month
Sessions This Week
Sessions scheduled in the current week.
What it shows:
- Sessions from Monday to Sunday (or your week start)
- Current week only
- All statuses included
Why it matters:
- See immediate workload
- Plan your week
- Quick activity check
Upcoming Sessions
Sessions scheduled for the future.
What it shows:
- Confirmed and pending sessions
- From today forward
- Does not include cancelled
Why it matters:
- See your pipeline
- Know what’s coming
- Identify gaps in schedule
Active Clients
Clients with recent session activity.
What it shows:
- Clients with sessions in a recent period (typically 30-90 days)
- Indicates engaged clients
Why it matters:
- Distinguish active from dormant clients
- Focus retention efforts
- Track engagement health
Understanding the Numbers
Metric Cards
Each metric displays as a card with:
- Number - The current value
- Label - What it measures
- Trend (if available) - Change from previous period
Example Dashboard
┌─────────────────┐ ┌─────────────────┐
│ Total Clients │ │ Sessions/Month │
│ 15 │ │ 12 │
│ ↑2 from last │ │ ↑4 from last │
└─────────────────┘ └─────────────────┘
┌─────────────────┐ ┌─────────────────┐
│ Sessions/Week │ │ Upcoming │
│ 4 │ │ 8 │
└─────────────────┘ └─────────────────┘Using Basic Metrics
Daily Check
Quick morning routine:
- How many sessions today/this week?
- Any upcoming gaps to fill?
- Client count status?
Weekly Review
End of week analysis:
- How did sessions compare to last week?
- Any new clients added?
- What’s the upcoming week look like?
Monthly Summary
Month-end review:
- Total sessions this month vs last
- Client growth
- Active client ratio
Metric Calculations
How Counts Work
| Metric | Counts |
|---|---|
| Total Clients | All non-deleted client records |
| Sessions This Month | Sessions with dates in current month |
| Sessions This Week | Sessions in current Mon-Sun week |
| Upcoming | Future sessions (confirmed + pending) |
| Active Clients | Clients with session in last 30-90 days |
What’s Not Counted
- Deleted clients (removed from counts)
- Events (only sessions count)
- Test or dummy data (counts as real)
Plan Limit Indicators
On the free plan, watch these limits:
Client Limit
Clients: 15/20- Visual indicator when approaching limit
- Warning at 16+ clients
- Blocked at 20 clients
Session Limit
Sessions: 12/15- Monthly counter
- Resets at start of each month
- Warning when approaching limit
Approaching your limits? Upgrade to Pro for unlimited clients and sessions.
Improving Your Metrics
Growing Client Count
- Ask for referrals
- Share your booking link
- Maintain client relationships
Increasing Sessions
- Follow up with past clients
- Offer package deals
- Enable online booking
Boosting Active Clients
- Send re-engagement messages
- Offer returning client specials
- Regular check-in reminders
Limitations of Basic Metrics
Basic metrics show quantity but not quality:
| Basic Metrics Show | Basic Metrics Don’t Show |
|---|---|
| How many | How much revenue |
| Count of sessions | Cancellation rate |
| Number of clients | Client lifetime value |
| What’s scheduled | Peak hours |
For deeper insights, upgrade to Pro or Premium.
Related
- Performance Metrics (Pro+)
- Advanced Analytics (Premium)
- Subscription Plans